Gonzaga Inspired Season Viral Video

by Ryan Erisman on November 26, 2008

Probably one of the slickest marketing campaigns I’ve seen this fall is for the Gonzaga Women’s Basketball Season Ticket campaign. The highlight is a viral video that you’ve got to try (I won’t give away what’s so cool about it…sorry, just go try it…enter the number of the phone closest to you ;) )

Gonzaga Women's Basketball Viral Video

Gonzaga Women's Basketball Viral Video

Pretty cool, huh? Dunno whether the campaign was a huge success in the way of selling tickets but it did get mentioned on several top marketing bloigs including AdRants

{ 2 comments… read them below or add one }

Matt Beckman February 25, 2009 at 8:05 pm

Ryan,

Thank you for posting.

Feel free to email me if you have any questions on the viral campaign.

beckman@athletics.gonzaga.edu

Matt Beckman
Director of Marketing
Gonzaga Athletics

Shelly June 30, 2009 at 11:40 pm

They can reach mass audiences with more distribution to sites like adwido.

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